Overview & Context
Focuses on optimizing product listings and executing SEO strategies to enhance
visibility, organic traffic, and conversion across Amazon and other key EMEA
marketplaces (e.g., Jumia, Walmart Europe).
While the focus remains on traditional SEO and listing best practices, candidates
should also be open to adopting AI-driven SEO tools and solutions to drive continuous
improvement.
Key Responsibilities
Listing Optimization: Create, update, and refine product listings to improve search rankings and conversion rates.
SEO Strategy: Conduct keyword research and competitive analysis using traditional and AI enhanced SEO tools.
Performance Monitoring & Collaboration: Monitor key performance metrics and adjust strategies based on insights.
Collaborate with creative and data teams to ensure listing improvements are
informed by data.
Key Qualifications
Solid experience in listing optimization and SEO for e-commerce, especially on
Amazon.
Proficiency with keyword research tools and understanding of SEO best practices.
Willingness to integrate AI-driven SEO methodologies; prior experience is a plus.
Strong collaborative skills and a customer-focused approach.
